2. How to Be Your Own Business Adviser – The Money

 

2. How to Be Your Own Business Adviser – The Money

Who Are Your Best Customers?

It seems like an obvious question and often people tell me. But when I look at their figures, I find the answer is something different to what they thought!

 

Quite interesting. (see my post on logic and intuition in business for why this happens).

 

Today what I would like you to do is to look at your figures and find out who your best customers are?

 

What I mean by BEST, is the people who pay you the most money, over a period of time.  Whether it is a week, a month or a year.

 

Often I find it is the quiet ones.  The ones you don’t really think about?  They pay you regularly, on time, enjoy what you do and refer you.

 

Those are the customers we are trying to find.

 

Look at your figures and add up how much each customer pays you – you will be surprised at the totals.

 

If you don’t have figures, don’t worry about it.

I have a 15 minutes bookkeeping course, that will talk you through how to set up your books.

 

My name is Jenny Bracelin, thank you for watching.

 

 


1. How to Be Your Own Business Adviser – About You

1. How to Be Your Own Business Adviser – About You.

 

Business Advisers tend to look at the whole of your business.

They look at what solutions they can find to improve.

Personally, I tend to focus on you, your customers and the money. I find those make the most difference.

 

Today, I am looking at YOU.

Specifically, what is working in your business.

 

So that fact your are in business, that’s great.

You have set up in business, you have a price, got some customers.

Maybe you have a website, been doing social media or perhaps  got yourself organised?

All the things you have had to learn, in order to run your business.

 

Make a list and acknowledge yourself.

Celebrate how far you have come in business.

 

I always think starting with the positive is the way to go.

 

My name is Jenny Bracelin and I am a business adviser and money coach.

 

Please follow me on Facebook, YouTube.  Sign up to my email newsletter below, for more tips on how to run your business well.

 

Thank you for watching.

Jenny

 

 

 


Don’t forget to Be your boss!

How to set a simple money goal you can actually achieve.

In our house, if we achieve our money goals, plus a little extra, then we get a take-away. Otherwise we have to cook.

 

Take aways might not be your reward?  Giving yourself free or low cost rewards on a regular basis is extremely motivating.

 

If you work for yourself and don’t have a boss.  No one else is going to give them to you, so you need to do them for yourself.

 

Today we are talking about goal setting.  Whether you call it dreams, targets, promises, whatever word motivates you, it doesn’t really matter.  It is about setting a simple weekly goal, that’s achievable, possible but a little bit of a stretch.

 

For example, if you are just starting up, setting the monetary amount of one client a week is probably enough.  Or if you sell products, if you are selling 10 a week, make it 12.  Quite often it is about consistency, achieving that money target week in, week out.

 

When you do, give yourself that little reward.

 

Why do it that way? Particularly if you know that target is not enough to live on.  But you need to start somewhere. Starting now with a weekly target, builds that money goal achieving muscle.

 

Plus it puts you in a really positive frame of mind.

 

When you are feeling positive about money, it makes a huge difference.

 

You can change it in the future as your business grows.

So think about it, on a Friday you might be thinking, I haven’t quite reached my goal.

 

It can be quite fun, thinking how am I going to reach my goal and the satisfaction of achieving it.  Or if you have had a really good week, having the afternoon off and enjoying yourself.

 

If you would like to talk about setting your money goal, or money generally?  You can book an appointment with me for a 121 consultation, either via Facebook or my website.

Thank you

Jenny

Entrepreneur, Business Adviser, Money Coach

 

 

 


Where Does All My Money Go?

Where Does All My Money Go?

Ever wondered why, no matter how much you earn, there is never enough for you?

 

Well I am going to explain that today.

It’s funny, once we set up a standing order or a direct debt, we kind of forget about it.

 

What we actually spend half our money on is what I like to call “essentials”  water, food and shelter.

 

Once we have set up that direct debit for our mortgage or rent.

We come home, transport ourselves somehow magically.  Lay our heads down knowing we have somewhere warm and dry to sleep, somewhere to wash ourselves, wash our clothes, cook a nice dinner, even plug in our phone to charge.

Yes that does take up about half our money, 50%.

 

Personally I think it is a good investment, but I do my best to keep the costs down.

 

In America, that is one of the reasons for ‘Tiny Houses’ where people say no, I don’t want to spend that money on housing, I want to spend it on travel and technology, but it is your choice.

 

What about the rest of our money?

 

Well on one hand, half of that, 25% goes on debt payments or savings, depending on your personality.

 

The other half, 25%, goes on things we get really excited about.

I am talking days out, I am talking delicious food, I am talking getting together with the family, birthday presents, Christmas, holidays, even just a decent phone.

And we are not even talking vices, wine, chocolate, smoking, or whatever else you do?

 

Maybe that explains why, no matter what you do, this is only 25% of your after tax income.

That’s why it never seems to stretch as far as you hope it will!

 

So hopefully that answers the question, where does your money go?

If you would like some help, message me on Facebook, or book one of my workshops on Money Mastery.

 

Thank you for watching, Jenny

 

 


3 Things I Learned Going on Trips with Smart Phone Travellers.

 

3 Things I Learned Going on Trips with Smart Phone Travellers.

 

1 It’s a holiday, don’t plan on working.

I had grand plans to record videos but once in holiday mode, even checking emails was a chore.  Enjoy your holiday or trip, there is plenty of time to work, before and after.

 

2 Trips are about enjoyment not money.

Shopping at food markets and travelling by local buses enriched our experience. Surprisingly, £20 a day was doable and reminded me of my younger days, backpacking.

 

3 Set up a data allowance on your phone before you go.

Which direction? Was quickly answered using google maps and so convenient.  Plus being able to check what’s on, opening times and to let people know where you are.

Incredibly handy.

 

Bonus tip – only take the essentials

And check airline luggage rules, as they keep changing!

Have a wonderful summer.

Jenny

Photo is Lake Cuber in the mountains of Majorca


Fight or Flight with Money?

Fight or Flight Response

 

I thought people don’t normally consider the Fight or Flight response and money?

It is all about the resources, we feel we don’t have and feel threatened about.

 

So that call from the bank?

We ignore it or go, right, I am going round there to deal with it now – which is flight or fight.

 

What is the flight or fight response?  I have a little sum up here, as I think we all know.

 

“Stress is a biological and psychological response, experienced on encountering a threat, we feel we do not have the resources to deal with. ” Quote and picture by Simple Psychology

 

When you get in a life threatening situation, you do need to take action and that’s why we have this wonderful thing.

 

But when it is your ego that is in danger of dying and not your physical body, we need to come up with a new strategy, particularly when it comes to money.

 

I think the most extreme thing I have ever seen someone do in a Fight mode is buy a house they have never seen at an auction.  They just got carried away with the auction – it was like “I must have it”.  Fortunately it was only £60,000 but I can’t imagine what state that house was in?

 

On the Flight response, I have been round to people’s offices who have years’ worth of unopened bank statements, they can’t bear it and are “la, la, la, la, la”..

 

Bank statement, balances, paperwork – la, la, la, la, la, with their fingers in their ears, that’s the flight response.

 

When we get stressed, we find it very difficult to deal with, if we deal with it at all.

Often we don’t make great decisions.

 

I wanted to draw your attention to this fact, so you can make better decisions. 

 

Be in control of your money, rather than have this human response be in control.

 

Everything can wait one minute, nothing needs to be done that second.

We can all wait a minute, especially when it comes to the ego. 

 

If you know you are making a decision and you are hot, sweaty and panicky about it.

 

Take a minute and ask yourself “am I doing this because I am ‘fighting’ or ‘flighting’ or am I doing this, because I have thought this through and it really is a sensible thing to do.

We are not going to go into the relaxation response, which is the best way to deal with it.

 

This is the awareness stage, to start noticing you are doing it.

 

Then breathe, long slow breaths to calm down your heart rate and lungs and relax in the chair.

That’s where we are going to end up, nicely relaxed about money.

 

 

 


Relaxing Tax Returns

 

Relaxing Tax Returns

 

I am always looking for ways to feel good around money.

 

One of the surprising ways I have found is, yes I know, doing my tax return in April.

 

One of my clients turned up and she was so relaxed and calm.

 

I asked her “how come?” and she said “I have just done my tax return.” and I thought yes, I would like that feeling.

 

I have done my tax return in April ever since.

 

Now you could be one of the half a million people who wait until the very last day, 31st January, to do your return.

 

Or one of the 2000 people who do it on Christmas Day – not sure about that.

 

Personally, I like to get to the end of the tax year, gather everything together and do my figures.

 

Then start the new tax year fresh.

 

Not worrying I am going to find a receipt in 18 months’ time and trying to think ‘what on earth was that for?’.

 

Sometimes I pay at the same time, if it is a small amount.

 

Mostly I put a few reminders in my diary, not to spend the money at Christmas and to pay in the New Year.

 

Thank you for watching.

 

 


Intuition versus Logic in Business?

Intuition versus Logic in Business?

If you want to be wildly successful, in the business of your dreams, you do actually need both.

 

Intuition is motivation, inspiration, passion and it all sounds very exciting.

 

Logic is work-ability, day to day practicality but it also ensures you make money.

 

Not so exciting for many people!

 

In fact, we tend to go one way of the other.

 

If you do want to be wildly successful,

then focus your time and money on both intuition and logic.

 

For support, contact me, Jenny@jennybracelin.co.uk

 

Thank you for watching.

 


What is Coaching and Why Does it Work?

What is Coaching and Why Does it Work?

 

Essentially, it is just a conversation, but it is the quality of that conversation which produces the results.

 

There are so many definitions and types of coaching, it can be very confusing, even for me as a coach.

You have ‘performance coaching’ in sports to ‘non directional coaching’ in therapy.
Everyone seems to have their own view about what it is and how you do it.

 

Personally, I tend to use ‘transformational coaching’. That means I combine both the head and the heart, to achieve the desired result.

 

The International Coaching Federation (ICF) have their own definition and it is not too ‘management speak’ so I am going to read it out.

 

“Partnering with clients, in a thought-provoking and creative process, that inspires them to maximise, personal and professional potential.”

 

It does sound good, doesn’t it.

 

So why does it work?

 

Well I think there are lots of reasons for it working.

The particular ones I want to talk about today are:

 

Often we are inside our own head and can’t see ourselves.

A coach provides that external perspective

 

The other thing, is when is the last time, that someone really deeply listened to what you are saying, with a view to helping you, as opposed to replying or putting their point of view across?

 

The one key skill that all coaches agree on is that listening, particularly deep listening, is the most important thing.

 

Other skills they tend to have are ‘reflecting back’ so you hear what you say fresh, or asking questions.

 

Innocent questions because they don’t know you, to get you to the core of something.

Or challenging questions to stimulate a response.

They also hold you accountable, supportive, bring their expertise to a coaching session and I thing the one thing you perhaps don’t think of, is coaches are generally your biggest fan club.

 

They want you to succeed more than anyone, because they often become coaches to make a difference.

 

Coaching is essentially an opportunity, a modern opportunity, to spend time really looking at you and your life, as the main focus, and that’s why it works.

 

Thank you very much for watching.

 

 


Are You Missing the Obvious?

Are you missing the obvious?

 

It can be hard to see ourselves.

Sometimes we struggle on, doing what we think we ‘should’ do, rather than actually what we want to do.

This is often obvious to everyone else but ourselves.

 

I had a client,

let’s call him Dave, he was a massage therapist.

He was kind caring and compassionate, wonderful strengths in a massage therapist.

 

He also had a lot of tattoos on his head, face, neck and forearms, not necessarily a problem, except for they were very, very scary and dark.

He felt that was a weakness, when he had gone round the local beauty salons trying to get work.

There was nothing he could do about it because he had so many and also because he felt they were part of him and part of his journey through life.

 

So I said to him

“Why did you start your business?”

He said

“Because I had a massage in prison, which really helped me overcome my addictions.  What I really want to do is work in prisons.”

 

I thought, yes actually, that is obvious, you would work very well in prisons.

Your scary tattoos would actually be a strength, as opposed to a weakness.

Yet he hadn’t done so because he just felt he needed some experience in beauty salons first!

 

Once I said no, just go for the prisons.

He did and got work in the local prisons and I am sure he made a huge difference to the inmates there.

 

So what are you missing that is obvious, perhaps to everyone else, but not yet to yourself?

 

Thank you for watching.